Friday , June 18 2021

Law & Anti-Netflix & # 39; Italy to protect film industry



The aim of Italy is to delay the release of Italian films on Netflix to protect its cinema industry

Italy is the introduction of mandatory delays between screening Italian films in cinemas and being shown on streaming services such as Netflix, in a bid to protect its domestic film industry.


The law comes after the serious issue that created its head at the Venice Venice Film Festival this year, where there were several films from US Netflix or Amazon nets, including winner of the Golden Lion "Lion" winner.

The Mexican director was the first Alfonso Cuaron film by Netflix to win a great festival prize. Thanks to the success of the festival, it will start to be released in theaters around the world on November 21 and then on Netflix on December 14.

In contrast, the Cannes France Film Festival chose to accept films with guaranteed cinema relief, in a bid to protect theaters.

France's law says that there must be an average of 36 months between when a movie is shown in theaters and when it can be shown by a Video on Bereavement or Demand Subscription (SVOD) service.

The result is that streaming producers have to wait 36 ​​months before they can show their movies on their own platform, if they also show them in cinemas.

As a result, the Venice festival drew a number of famous directors with products for streaming, including the Coen, Paul Greengrass and Cuaron brothers who could not compete in Cannes, drawing a lot of picture in the Italian film industry.

Actresses Patricia Contreras in the Venice "Venetian" Venice Venetian Film Festival competition, who won the Golden Lion award

They stopped what they saw as an attack on movie theaters, saying that any winner of the festival should be available to a wider public than just Netflix subscribers.

The Italian film industry appealed to Culture Minister Alberto Bonisoli to control the issue and introduce a law setting out a "statistical window" between cinema and streaming release.

France's 36-month form is the most stringent in the world, with most other countries deciding for themselves, or allowing studios, producers and broadcasters to discuss according to the case.

More flexibility

Bonisoli, from the inauguration of Five Star Movement, announced this week of the new law, which has already filed as "anti-Netflix" by the Italian press, which requires Every film made in Italy was shown in cinemas before they were streamed.

The law incorporates an existing practice of delays of 105 days and adds some flexibility, as the delays can be cut to 60 days for films shown in less than 80 cinemas or seen by fewer than 50,000 people in the first three weeks.

Alberto Bonisoli, Minister for Culture and Tourism, announced the new bill as "anti-Netflix"

"With this decree, we are pressing some films to go directly, or faster, to trade easier," said Bonisoli.

At the same time "it is important to protect theaters, to keep movies need action that can guarantee income."

The head of the Italian society of the Italian shows, Carlo Fontana, said the new law defended "unfair competition (from streaming services), which could have created a dangerous short circuit".

"Streaming giants like Netflix is ​​making a lot of money in Italy without creating any jobs, while their policy (budget) is far from transparency," Francesco Rutelli, a former Roman mayor presiding Italy's cinema and Anica's audiovisual connection.

However, he told the Multi Messagero newspaper, "blocking the Netflix route or other platforms, which will only increase in numbers, is so unsuccessful as it is useless."


Further investigation:
Cannes holds a olive branch in a row with Netflix


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